SELLUNIQCOMMERCE. UNIFIED.
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Join the waitlist

Launching 2027, 20 founder spots up for grabs

Your entire online business.One system.

Orders. Inventory. Shipping. Invoices. Marketplaces.
Automated. Seamless. Scalable.

SELLUNIQ brings every order from Amazon, eBay and your shop into one place, writes the invoices and prints the shipping labels. On your computer, on your tablet and on the go.

  • All channels in one list
  • E-invoicing built in
  • Servers in Germany

Connects with

One order. Six steps.
Zero clicks.

You decide once how things should run. From then on, SELLUNIQ handles every order the same way, whether it comes from Amazon, eBay or your own shop.

  1. Order comes in

    From every channel into the same list.

  2. Stock is reserved

    In your own warehouse, at your fulfillment partner or at your supplier.

  3. Invoice is created

    Whenever you want, as XRechnung for business customers.

  4. Parcel ships

    Right carrier, right box.

  5. Payment is matched

    Bank, PayPal and marketplaces, automatically.

  6. Your accountant has everything

    DATEV export, archived tamper-proof.

Selling

One product. Every channel. One click.

Create listings for Amazon, eBay, Kaufland, Otto and Etsy right in SELLUNIQ, without logging in to the marketplace. Sync price, description, images and stock for one product or hundreds at once.

  • Your own price and title per channel, if you like
  • See missing required fields before you upload
  • Stock syncs to every channel automatically

Warehouse, fulfillment, dropshipping

Every warehouse in view. Even the ones you don’t own.

Your own warehouse, Amazon FBA, a fulfillment provider or your supplier: SELLUNIQ knows the stock at every location, reserves it when an order comes in and prevents overselling. Your rules decide which warehouse ships.

  • Amazon MCF, Orange Connex, byrd, everstox and any warehouse via CSV
  • Dropshipping: orders go to the supplier automatically
  • Suppliers enter the tracking number themselves

Invoices and payments

Invoices your accountant will love.

Invoices, credit notes, quotes and payment reminders, numbered sequentially and locked once issued. Automatically as XRechnung or ZUGFeRD for business customers. Payments from your bank, PayPal and marketplaces are matched to invoices on their own.

  • SEPA Direct Debit straight through your bank or with GoCardless
  • Dunning with a reminder and three escalation levels
  • Export for DATEV, Lexware Office and sevDesk, or as CSV or Excel for any other software

Automation

Rules, not routine.

You decide when the invoice is created: at purchase, on payment or on shipping. Which email goes out, which carrier and which warehouse. Set it once and it applies to every order.

  • Rules without coding, in plain sentences
  • Ready-made templates, for example for the thank-you email
  • A log of when each rule was applied

Your office fits in your pocket.

SELLUNIQ runs on your computer, iPad, Android tablet and phone, with every feature. Check orders, write invoices, change prices, reply to customers, view stats: at a trade fair, at your supplier or from the sofa.

  • Full features on tablet and phone, not a stripped-down version
  • Camera as a scanner for packing, goods receipt and stocktaking
  • Print labels and barcodes straight from your phone or tablet, on almost any label printer
  • Notifications for new orders and messages
  • Apps for iOS and Android follow after launch

And everything else that goes with it.

What you pay three or four tools for today is included in every SELLUNIQ plan.

Shipping with all major carriers

Deutsche Post, DHL, DHL Express, DPD, GLS, Hermes, UPS, GO!, Amazon labels, Austrian Post, shipcloud and Sendcloud. As many box sizes as you like, SELLUNIQ picks the right one. Print labels and barcodes from your PC, tablet or phone, on almost any label printer.

Shop with your own domain

Templates, pages built from blocks, edit products right in the shop.

All payment methods

PayPal, Klarna, credit card, Apple Pay, Mollie, GoCardless, pay by invoice.

Dunning

Reminder, three escalation levels, fees, automatic or with approval.

Manage your legal texts

Terms, cancellation policy and privacy policy, versioned for every order.

Direct debit straight through your bank

If you have a direct debit agreement with your bank, you don’t need a middleman: SELLUNIQ manages the mandates, submits the direct debits via EBICS or FinTS and matches payments and returned debits automatically.

Open API

REST API and webhooks for your own integrations.

Multilingual

Interface, documents and emails in German and English, more languages to follow.

For your whole team

Unlimited users, roles and permissions the way you want them, custom fields and tables that everyone sets up to suit how they work.

E-invoicing is becoming mandatory. With SELLUNIQ, it’s already done.

In Germany, every invoice to a business customer will soon have to be machine-readable. SELLUNIQ creates XRechnung and ZUGFeRD automatically, with no extra software and at no extra cost.

73
days until German companies with €800,000+ in revenue must issue e-invoices. You already have to be able to receive them.
  1. 1 January 2025All companies in Germany must be able to receive e-invoices.
  2. 1 January 2027Issuing becomes mandatory from €800,000 in prior-year revenue.
  3. 1 January 2028Issuing becomes mandatory for all companies.

Connected to the tools you already use.

Highlighted items are planned for the 2027 launch. The rest follows in the months after.

Marketplaces and shops

  • Amazon
  • eBay
  • Kaufland
  • Otto
  • Etsy
  • Shopify
  • WooCommerce
  • Shopware
  • TikTok Shop
  • Magento
  • PrestaShop
  • Gambio
  • OXID
  • JTL-Shop
  • Wix
  • Squarespace
  • Jimdo
  • Ecwid
  • ePages
  • xt:Commerce
  • Big Cartel
  • Hood.de
  • Avocadostore
  • Limango
  • Kasuwa
  • Azoo
  • Temu
  • Galaxus

Shipping

  • Deutsche Post
  • DHL
  • DHL Express
  • DPD
  • GLS
  • Hermes
  • UPS
  • GO!
  • Amazon Shipping
  • Austrian Post
  • shipcloud
  • Sendcloud
  • FedEx
  • Swiss Post
  • PostNL
  • bpost
  • Colissimo

Fulfillment

  • Amazon MCF
  • Orange Connex
  • byrd
  • everstox
  • Any warehouse via CSV/SFTP
  • Bigblue
  • ShipBob

Payments

  • PayPal
  • Stripe
  • Mollie
  • Klarna
  • Amazon Pay
  • GoCardless
  • Direct debit through your bank
  • Pay by invoice
  • Apple Pay
  • Google Pay
  • EPS
  • Unzer
  • PAYONE
  • Adyen
  • TWINT
  • iDEAL

Accounting and banking

  • DATEV
  • Lexware Office
  • sevDesk
  • easybill
  • EBICS
  • FinTS
  • CSV and Excel export for any software

For developers and switching

  • REST API
  • Webhooks
  • CSV and SFTP
  • Switch from Billbee
  • Switch from JTL
  • Switch from Afterbuy
  • Switch from other software and web shops

Switch in an afternoon.

The biggest worry when switching is your own data. Bring everything you need: from Billbee, JTL, Afterbuy, plentyONE, Xentral, from web shops like Shopify, WooCommerce, Shopware or Gambio, and from many other programs. If all else fails, a CSV or Excel file will do.

  • Products with variants, images and stock
  • Customers with addresses and customer numbers
  • Open orders, so nothing gets left behind
  • Old invoices as an archive for record-keeping obligations
  1. 1

    Export from your old software

    A CSV or Excel file is all it takes. There are ready-made templates for common programs and web shops; anything else you map once yourself.

  2. 2

    Risk-free test run

    SELLUNIQ shows you in advance what will be imported. Nothing is written until you approve.

  3. 3

    Connect channels and get going

    Connect Amazon, eBay and your shop, continue your document numbering, done. We support our founders personally.

Sell where your customers are.

SELLUNIQ launches in German-speaking countries, but it’s built for cross-border trade. Want to expand into a new country? SELLUNIQ brings the local marketplaces, carriers, payment methods and tax rules with it.

At launch

Marketplaces and shops

  • Amazon
  • eBay
  • Kaufland
  • Otto
  • Etsy
  • Shopify
  • WooCommerce
  • Shopware
  • TikTok Shop
  • Galaxus
  • Zalando
  • Temu

Shipping

  • Deutsche Post
  • DHL
  • DPD
  • GLS
  • Hermes
  • UPS
  • GO!
  • Austrian Post
  • Swiss Post

Payments, invoicing, taxes

  • PayPal
  • Klarna
  • SEPA Direct Debit
  • EPS
  • TWINT
  • XRechnung
  • ZUGFeRD
  • QR-bill
  • OSS

Your country or marketplace is missing? Write to us at hello@selluniq.com. We add new integrations all the time.

What we do differently.

We’re sellers ourselves. This is what annoyed us most about other software.

24-month price guarantee

No price shock after you’ve set everything up.

No forced upgrades

A strong month doesn’t make your plan more expensive. Each additional order costs just 8 to 10 cents.

Annual plan with 2 months free

Pay in advance and save around 17%.

All core features in every plan

Plans differ only in the number of orders. Add-on services are optional and clearly priced.

Unlimited users

Your whole team can work in it, with no per-seat fees.

Your data belongs to you

Export all data and documents in one click, even after you cancel.

Servers in Germany

German data centres, daily backups at a second location.

Support included

Replies on the same business day, in German and English, no support package needed.

You pay by orders, not by features.

All core features are included in every plan. Invoices, credit notes and cancellations don’t count as orders. For businesses only, all prices excl. VAT.

20 founder spots, raffled among everyone on the waitlist

Growth for €49 instead of €79 per month excl. VAT: the full Growth plan with 1,000 orders, guaranteed for 24 months, then the regular Growth price.

Save my spot

Start

29 €per month, excl. VAT

250 orders per month included

Each additional order €0.10

For getting started with one or two channels.

Most popular

Growth

79 €per month, excl. VAT

1,000 orders per month included

Each additional order €0.08

For sellers on several marketplaces with their own warehouse.

Pro

199 €per month, excl. VAT

3,000 orders per month included

Each additional order €0.08

For teams with fulfillment, dropshipping and multiple warehouses.

Enterprise

Quotecustom

For special requirements, regardless of order volume

Custom solutions at extra cost: your own database server with direct access, custom automations and bespoke development, a dedicated contact person.

Ask about Enterprise
Shop with your own domainunlimited products, SSL included

+ €19 per month excl. VAT

Optional add-on services

The core features are included in every plan. Book these services only when you need them, at a fixed price you know upfront.

  • Tax assistantApply for a VAT ID, OSS registration and foreign tax numbers step by step, and prepare your OSS return
  • International e-invoicingPeppol, Factur-X, e-Fatura and ZATCA for selling abroad
  • Migration serviceWe move your data for you
  • Enterprise solutionsYour own database, custom automations and bespoke development
We’ll announce add-on prices at launch.

Sold more than planned? Each additional order costs just 8 to 10 cents.

You stay on your plan, even in strong months. We never upgrade or downgrade you automatically. Each order above your allowance costs €0.10 on Start and €0.08 on Growth and Pro. From 750 orders a month, Growth is cheaper than Start; from around 2,500 orders, Pro is cheaper than Growth. You can switch at any time.

See example calculations
Example calculations with monthly billing
ExampleInvoiceYou pay (excl. VAT)
Start, 400 orders€29 + 150 × €0.1044 €
Start, 1,000 orders€29 + 750 × €0.10 = €104, with Growth only €79 (€25 cheaper)79 €
Growth, 3,000 orders€79 + 2,000 × €0.08 = €239, with Pro only €199 (€40 cheaper)199 €
Pro, 4,000 orders€199 + 1,000 × €0.08279 €

Included in every plan

  • All marketplaces and shops
  • Invoices, XRechnung, ZUGFeRD
  • Shipping with all carriers
  • Multiple warehouses, fulfillment, dropshipping
  • Payment matching and dunning
  • Custom rules
  • Unlimited users
  • Web, tablet and phone
  • API and webhooks

SELLUNIQ is for businesses only. All prices are planned net prices at launch, excluding VAT; for businesses in the EU the reverse-charge mechanism usually applies, and you account for the VAT yourself. Monthly plans can be cancelled at the end of any month; the annual plan is paid in advance and runs for twelve months. You can upgrade at any time and downgrade at the end of your term. A shop on a SELLUNIQ address is free.

SELLUNIQ wasn’t dreamed up on a drawing board. Its core has been running live since October 2026 at a German online retailer with its own shop, Amazon and eBay.

Every feature had to prove itself there in day-to-day business before it made it into SELLUNIQ: real orders, real invoices, real returns.

Frequently asked questions

Your question isn’t here? Write to us at hello@selluniq.com.

When does SELLUNIQ launch?

2027. Everyone on the waitlist gets early access to the beta and is the first to hear the launch date.

Can I switch from my current software or web shop?

Yes, including from many other programs and web shops, for example plentyONE, Xentral, Shopify, WooCommerce, Shopware, Gambio or Magento. If all else fails, a CSV or Excel file will do. SELLUNIQ imports products, customers, stock and open orders. You can bring old invoices along as an archive, so you keep meeting your record-keeping obligations.

Can I work on an iPad or phone?

Yes, with every feature. SELLUNIQ runs in the browser on tablets and phones. Apps for iOS and Android with a camera scanner and notifications follow after launch.

What happens if I have more orders than my plan includes?

You stay on your plan. Each order above your allowance costs €0.10 on Start and €0.08 on Growth and Pro. You can upgrade yourself at any time if it pays off for you.

Do I need my own shop?

No. You can connect just marketplaces, or your existing Shopify, WooCommerce or Shopware shop. The SELLUNIQ shop with your own domain costs €19 per month excl. VAT.

Does it handle fulfillment and dropshipping?

Yes. Manage as many warehouses as you like, including fulfillment warehouses and suppliers. SELLUNIQ uses your rules to decide which warehouse gets an order.

Are there custom solutions for my business?

Yes, with Enterprise, no matter how many orders you have. At extra cost, we build custom automations and adjustments or connect your own database server that you can access directly. We discuss what’s possible with you and put it in the contract.

Which printers can I use?

Almost any label printer, for example Zebra, Brother, Dymo, Godex or TSC, plus regular office printers. SELLUNIQ controls the printers directly, without drivers. Prefer to print through your driver? That works too. You decide which printer prints what: for example the delivery note in the warehouse and the shipping label at the packing station, or everything on one printer. If a printer model is missing, we’ll add it.

I don’t have a VAT ID or OSS registration yet. Can SELLUNIQ help?

Yes, with the optional tax assistant. It guides you step by step through applying for a VAT ID, OSS registration and foreign tax numbers, and prepares your OSS return. Where needed, we work with tax advisors.

Can I collect direct debits through my own bank?

Yes. If you have a direct debit agreement with your bank, SELLUNIQ creates the direct debits and submits them straight to your bank. Returned debits and incoming payments are matched automatically. Alternatively, you can use GoCardless.

Where is my data stored?

In data centres in Germany. Each seller sees only their own data, and this is checked automatically with every code change.

What happens if I cancel?

You export all data and documents in one click. Your documents stay available for the legally required retention period.

Save your spot.

We’re raffling 20 founder spots among everyone on the waitlist: Growth for €49 instead of €79 per month excl. VAT, for 24 months. We have more planned for our founders, details to follow.

20 founder spots up for grabs. Everyone else on the waitlist gets early access to the beta.

  • Early access to the beta
  • Personal help with switching
  • Your wishes shape the product
More details (optional)
Where do you sell?

Free and non-binding. No payment details. Unsubscribe any time.

What happens next

  1. You’re on the waitlist right away and entered into the raffle for the 20 founder spots.
  2. We’ll be in touch about once a month with news from development.
  3. Before the 2027 launch, we’ll invite you to the beta.